Introduction
As organizations scale across countries, designing employee rewards that feel fair and meaningful everywhere becomes a critical challenge. Points-based reward systems offer consistency and scalability, but the real-world value of those points can differ widely across geographies due to variations in prices and local purchasing power.
Using a single, flat monetary conversion for reward points often leads to unequal employee experiences. What ultimately matters is not the face value of a reward, but what it enables an employee to afford in their local context. Purchasing Power Parity (PPP) provides a practical, defensible framework to address this challenge.
Purchasing Power Parity in the Context of Employee Rewards
Purchasing Power Parity is an economic concept that compares how much a standardized basket of goods and services costs across countries. Instead of relying solely on exchange rates, PPP focuses on relative buying power.
Applied to employee rewards, PPP allows organizations to:
Normalize differences in local prices
Ensure rewards deliver comparable real-life value
Maintain a single global rewards framework while localizing impact
In effect, PPP helps organizations answer a key design question:
Does a reward feel equally valuable to employees, regardless of where they live?
Core Design Principle: Global Consistency, Local Value
A PPP-based rewards model rests on two fundamental principles.
Points Earned Are the Same Globally
Employees earn the same number of points for the same actions—recognition, milestones, challenges, or achievements—irrespective of country. This preserves transparency, equity, and trust in the program.
2. Redemption Value Is Adjusted Using PPP
PPP is applied at the point of redemption, not earning. Each country is assigned a PPP multiplier that adjusts the monetary value of points to reflect local purchasing power.
Illustrative Example
Assume: Base reference value: 100 points = USD 100
Country | PPP Factor | Approximate Local Value of 100 Points |
United States | 1.00 | USD 100 |
India | 0.35 | Local equivalent of USD 35 |
Mexico | 0.45 | Local equivalent of USD 45 |
Poland | 0.65 | Local equivalent of USD 65 |
Although nominal values differ, employees in each country can redeem points for roughly equivalent goods and experiences in their local economy.
How Organizations Should Implement PPP-Based Point Valuation
Step 1: Select Reliable Data Sources
PPP data should be sourced from reputable, widely accepted providers and reviewed periodically (typically annually). Commonly used sources include:
World Bank PPP data: https://data.worldbank.org/indicator/PA.NUS.PPP
IMF World Economic Outlook: https://www.imf.org/en/Data
OECD PPP statistics: https://www.oecd.org/sdd/prices-ppp/
WorldData cost of living index: https://www.worlddata.info/cost-of-living.php
Numbeo cost of living data: https://www.numbeo.com/cost-of-living/
P.S. If your organization has employees across different regions, the payroll team will have adopted some PPP metric. A quick chat with them will help you arrive at the conversion values.
Step 2: Define a Global Base Value
Organizations should anchor point value to a reference country (often headquarters or a neutral benchmark). This base value acts as the foundation for all PPP-based adjustments.
Step 3: Apply Country-Level PPP Multipliers at Redemption
Each country’s PPP factor is applied to the global base value to determine the final monetary value of points in the employee’s local currency. Employees see and redeem points against rewards priced in their local currency, ensuring clarity, relevance, and ease of understanding.
While the underlying PPP calculations operate in the background, the employee experience remains simple and intuitive—points translate into locally priced rewards that reflect equivalent purchasing power across geographies.
Illustrative Example
Assume: Base reference value: 100 points = USD 100
Country | PPP | Value of 100 Points |
United States | 1.00 | USD 100 |
India | 0.35 | INR 3155 |
Mexico | 0.45 | MXP 810 |
Poland | 0.65 | PLN 163 |
Although nominal values differ, employees in each country can redeem points for roughly equivalent goods and experiences in their local economy.
End Note
Empuls Customer Success Managers will partner closely with your team to design and implement the right rewards structure on the platform. From selecting appropriate PPP benchmarks to configuring country-specific point values and redemption rules, they will ensure the setup aligns with your organizational goals, budget, and employee experience across all geographies.
Reach out to us at [email protected] for any further information.
